As office space and even virtual office addresses in capitals such as London, Paris and New York have become prohibitively expensive for small businesses and freelancers, Digital Nomads are going against the grain, moving away from the big cities and seeking out an alternative and more flexible base for their business.
What is a Digital Nomad?
A digital nomad is an employee or self-employed worker who can set up shop just about anywhere.
They usually work within the world of digital in roles relating to copywriting, website building, SEO consulting and translating – as these jobs rarely require face-to-face meetings and the majority of the work done is delivered online.
Location, location, location?
Digital Nomads are able to live anywhere – providing they have a decent WiFi connection, of course.
For them, a London postcode is of less importance than a virtual office that provides features such as virtual assistant and VoIP (Voice over Internet Protocol) services as well as mail forwarding and an easy-to-use business management platform.
Service vs. Location
Good service trumps the perfect location for the digital nomad. If remote workers can rely on a virtual office to provide a direct point of contact while they’re out of the country and depend on it to be there waiting when they get back, then spending more for a London address is unnecessary.
A More Modern Way of Working
Thanks to technology and a change in work culture, the old boundaries of traditional office working are breaking down. Now more than ever, people are realising (as this article about remote working from Techworld astutely points out) that “work is a thing you do, not a place you go to”.